Black Mascara

Black Mascara

$14.99

 

Designed to lengthen and darken eyelashes without coating them in irritating ingredients, it’s no surprise that Real Purity’s Mascara is one of our most popular products. Real Purity mascaras never clump or flake and all shades are paraben-free and hypoallergenic.

  • Aloe vera extract acts a a strong anti-oxidant while moisturizing, calming and healing
  • Organic jojoba seed oil (similar to an oil produced by your own skin) improves each shade's texture and application while beeswax, candellila and carnuba wax provide a barrier against irritants
  • Cucumber extract provides moisturizing and emollient properities, while argan oil (non-greasy and non-irritating) provides vitamin e and fatty acids 
  • This formula uses a sugar-derived, non-irritating preservative (the only preservative approved by Whole Foods) while helps preserve the quality of the formula and extends its time of use 
  • All of Real Purity’s mascaras are micronized (not nano-sized)

 

Apply to clean dry, eyelashes. Re-apply as needed.

 

(Purified Water (Aqua), Aloe Barbadensis (Aloe Vera) Extract*, Butylene Glycol, Glyceryl Stearate, Cera Alba (Beeswax), Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candellia) Wax, Acrylates & VP/Eicosene Copolymer, Adipic Acid/Diethylene Glycol/Glycerin Crosspolymer, Marine Collagen (plant-based), Cucumis Satiras Fruit (Cucumber) Extract*, Argania Spinosa (Argan) Oil*, Simmondsia Chinensis (Jojoba) Seed Oil*, Natural Pentadecane, Hydroxyethylcellulose, Aminomethyl Propanol, Allantoin (Comfrey Root), Xylityl Sesquicaprylate, Panthenol (Vitamin B5) and Tocopherol (Vitamin E) 

May contain: Mica (CI 77019), Iron Oxides (Cl 77492, Cl 77491, Cl 77499)

*Organic

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Product Reviews

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Reviewer: Rebekah
5/24/16
Very nice
I've worn this mascara a few times and I really like it. It applies cleanly and I haven't had had problems with smudging (I only wear it on the top lashes) - even after a couple of emotional movie moments!
Reviewer: Didi
5/20/16
Great product
I like this mascara. It is easy to apply, it gives a good effect, and very easy to clean. I usually apply one layer, then I apply a second one after the first one dries, and I love the result.
Reviewer: Samantha
5/10/16
First-time regularly wearing mascara, and I'm 40!
I have bought dozens of mascaras that I never wear more than a week. Historically, mascaras that stay put irritate me. Non-irritating mascaras have melted all over my face. This mascara is non-irritating and it stays on my lashes until I easily wash it off. I now love wearing mascara. My only complaint is that it takes a little bit longer to dry. I have to be careful when I apply it so that I don't blink it onto my skin.
Reviewer: Dee
5/4/16
Not great
I purchased this mascara because of the ingredients. I'm sad to say that the mascara does not hold/keep my eyelashes curled.
Reviewer: Ashuhlee
5/2/16
Smudge
Smudges as soon as you put it on and wear off quickly. It feels good on though
Reviewer: Mrsdhpz
3/12/16
Good mascara bonus points for chemical free
So this mascara is good. Not really great - it smudges after a few hours and because it's liquidy formula I think it weighs down my lashes a bit. I have to work to get light enough coats to not weigh them down so they will curl. That being said it's a really good formula and love that it has no parabens and I have similar problems with some main drugstore brands. Great price point too! Other natural mascaras are a bit higher cost. Overall I'm happy with this product and would recommend.
Reviewer: Arlene
3/11/16
Black Mascara
This is another product I bought from your company because I need titanium dioxide free makeup. I just love this mascara. It made my lashes look really thick. I am so impressed a chemical free product could look this good!
Reviewer: Marie
2/15/16
Smudges
This mascara does slightly smudge under the eye after a couple of hours.
Reviewer: Sam
1/25/16
Excellent
This mascara is very comparable to any drugstore brand.
It's easy to make a healthy switch when you don't lose any quality!
Reviewer: nana
1/9/16
great
Love this mascara. Goes on smoothly. Stays put. Does not run or smear. Washes off easily with my shampoo. Wonderfully natural- I have trouble with chemicals like preservatives and this one is great.

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